Untapped is a boutique brand strategy and marketing agency with one ambition – to help our clients build and transform their brands through close collaboration, strategic focus and an in-depth understanding of Asian markets.
Untapped is a boutique brand strategy and marketing agency with one ambition – to help our clients build and transform their brands through close collaboration, strategic focus and an in-depth understanding of Asian markets.
What we do:
- Brand Strategy: we conduct in-depth consumer research, explore competitor landscape and a brand’s sources of strength to define its strategic brand positioning and personality.
- Brand Naming: we develop naming guidelines and conduct workshops to generate names for companies, products & services.
- Communications: we write taglines, copywrite and create visual identities.
- Employer Branding: we develop unique employer brand proposition to be used for talent recruitment and retention.
Asia Tatler, SCOR Global Life, Jemocracy, HC 28, CH&Co, Alqueria are among our clients.