Switchback is a social networking and dating application with a tale of its own. Unlike many others that are only dating or friendship targeting the mass market, Switchback offers its members an upfront choice as to whether they are looking for friends or a relationship. However, this is not the key USP of the application – Switchback has been developed to cater specifically to the commuter market, providing colour and intellectual entertainment to the millions of people who are engaged in the drudgery, boredom and isolated monotony of daily bus and train commutes.
