For this role we are looking for someone to work from our Hong Kong office most days (we also offer some flexible remote days). We're offering a competitive salary, including the possibility to earn employee stock options.
In this position you'll be a key member of our digital marketing team. You'll work with famous music influencers on Instagram, YouTube and TikTok on getting our products in front of thousands of musicians. You'll be responsible for the sales generated by our blog and improving our SEO: researching topics, working with external writers and ideally contributing articles dripping with musical knowledge yourself. In short: you'll continue to develop one of the most valuable skills for the coming decades: how to capture and keep attention online and convert it into action and $$$ - and this at scale!
Skills we're looking for in the ideal candidate:
- A degree in marketing or business is nice, but optional. If you don't have this, you can easily compensate by showing your digital savviness by sending us example projects you've worked on (your own YouTube channel, your Shopify side hustle, the website you set up for a friend, etc. - show us your projects! 🙂)
- Knowledge of SEO, Wordpress, Klaviyo (EMS) and previous affiliate marketing, is nice but again optional
- Strong organizational, planning, problem-solving and decision making skills
Fast learner
- Commercial instinct and fascination for business & marketing
- High level of self-motivation
- Attention to detail
- Tech savvy as you need to work with lots of different software tools
- Very familiar with social media & internet culture (especially Instagram, TikTok & YouTube)
- Appreciation for music & musicians (ideally you play an instrument and read about music gear all-day long, but this is not a must)
Examples of what you'll work on:
- In our Hong Kong office we're a marketing team of 5 people. You'll directly report to our Performance Marketing Lead & get the chance to work with and learn from the entire team
- Find, engage, onboard and build relationships with music affiliates / influencers across various platforms. You’ll be taking full ownership of this channel and you’ll find ways to attract new prospects, grow our affiliate base and achieve sales goals
- Take ownership of the Soundbrenner blog. You’ll continue to build out our keyword roadmap, find keyword opportunities, manage remote writers, upload content and ensure it is distributed across relevant channels
- Assist in preparing and executing seasonal promotion campaigns
- Conceptualize email campaigns with the right messaging & creatives. Conceptualize email flows with the right cadence