Responsibilities:
- Coordinate and execute all Paid Social related initiatives on all PressLogic media properties (including but not limited to operating Facebook Ad Manager, Adverts Manager, Google Ad Manager, Google Ads, YouTube Advertising, etc)
- Assist in conducting keyword & topic research and marketing content preparation and curation
- Generate and analyze marketing performance reports in social media platforms, advertising platform and analytics tools
- Formulate new insight on content performance and develop key actionable insights
- Evaluate ROI in various marketing campaigns that require paid boosting and provide expertise on improvements
- Analyse data, derive insights and understanding and share with internal teams to improve paid ad performance
- In the long run, Plan, Execute, Monitor and Optimize digital marketing campaigns and activities, including but not limited to Media Planning, Media Buy, SEO, SMO, etc
- Research and advise paid marketing media strategy for clients in order to optimize the paid advertisement budget on our media properties
- Work closely with internal teams in Hong Kong as well as overseas offices to execute and monitor digital marketing campaigns or activities
- Responsible for ad-hoc digital marketing duties as required
Requirements:
- Minimum 1-2 years of Digital Marketing experience focusing on advertising/paid social media operation aspect. Preferably from
- Digital/Advertising Agencies, Media Corporates or High Growth Startups
- University graduate in e-Commerce, Marketing, Communications or Business related disciplines would be an advantage
- Understanding of the nature of Paid Social Media (Facebook, Instagram, Twitter) and SEM (Google)
- Solid experience in operating Facebook Ad Manager, Google Ads is required.
- Additional exposure in Google Analytics, Google Tag Manager, Google Ad Manager or other BI Platforms are preferred
- Comfortable in managing multiple stakeholders from varying time-zones
- Demonstrates problem-solving skills; Detail-oriented and passion in expanding digital marketing knowledge
- Proficient in both written and verbal communication in English
We Offer:
- 5 Days work
- Flexible Working Hour
- Birthday Leave & Anniversary Leave
- Medical Coverage
- Fun, young and joyful office environment
Interested candidates, please email full resume with 1.) EXPECTED SALARY 2.) AVAILABILITY 3.) WORK REFERENCE to HR department by clicking 'Apply Now'.
For company information, please refer to the website http://www.presslogic.com/.
All information received will be kept in strict confidence and only for employment-related purposes.