iSTYLEUP

iSTYLEUP is a social commerce platform integrating traditional e-commerce platform with the proprietary fashion social media, like a shoppable “Linkedin” dedicated to independent designer fashion. Users can shop and interact on styling social contents with other users, designers and bloggers. All users’ generated styling contents are shoppable immediately. This way of shopping experience is particularly important for selling these designer clothings as customers are looking for story, interaction and design ideas when they shop these products. Our system also collects the big data from these users’ social activities in our platform to analyse the styling preference of each individual user. From this our system can curate more customized display of products and send more relevant marketing emails to each individual user.