ABOUT YOU:
You will need to be someone that thrives in a very fluid environment, eager to roll up your sleeves to DIY and regularly work outside of your comfort zone.
You are obsessed with growth and bottom lines, and you are ready to disrupt your old ways of working and work in a lean startup environment.
WHAT YOU WILL BE DOING
- You will lead and push forward the strategic digital marketing plan with limited resources and be able to build scalable marketing campaigns that are innovative alternatives to traditional marketing
- You can define key marketing milestone and orchestrate resources needed to accomplish the marketing goal
- You can come up with growth hacking methods to fully leverage the product's potential including user acquisition, on-boarding, monetization, retention, and virality.
- You are the campaign champion of the Smart Energy Connect brand, being a hands on a person doesn’t mean you have to do everything alone, but with some effective external parties including PR and branding agencies you will drive campaigns that make a real social impact to our community.
- You will find and coordinate strategic marketing partnerships, including discovering the right local partners/ affiliates and maximizing the relationship benefits for both parties.
- Spearheading the SEO and SEM strategy to create leads and focus on measuring your CPC, CPA efforts
WHAT YOU NEED:
- At least 5 years’ experience in marketing
- Web analytics experience
- You own the result of marketing big data
- Minimum of a Bachelors degree in Marketing, Advertising, or Communications.
- Proven ability to think strategically and execute methodically. You need to be a thinker AND a doer.
- Sound knowledge in Content Marketing/Distribution and Analytics, Search Engine Marketing (Organic, SEO and Paid Search), Retargeting